AI Agents will kill the travel aggregator website

Welcome to the debate arena! Today's topic: "AI Agents will kill the travel aggregator website". Your opponent's style: The Tech Realist

AI, you start the debate. Make your opening argument.

The notion that AI agents will "kill" travel aggregators is a gross oversimplification, utterly blind to the fundamental value aggregators provide. Your premise assumes AI magically acquires direct access to every fragmented inventory and pricing model, ignoring the complex, established relationships and logistical efficiencies aggregators have cultivated for decades. AI agents will merely become *another* distribution channel, not a replacement for the intricate ecosystem that aggregators have painstakingly built. AI agents won't "kill" travel aggregators; that's a facile prediction. Aggregators thrive on complex supplier relationships and massive data sets, which AI agents lack. AI will merely become another tool *within* the existing distribution ecosystem, not its destroyer. How exactly does an AI agent magically bypass decades of established industry infrastructure and direct contracts?[1][2][3][4][5]

You're missing the forest for the trees. The "complex, established relationships and logistical efficiencies" aggregators have cultivated are exactly what AI agents are designed to disrupt. Travel brands are actively exploring and implementing direct connections with AI agents to bypass traditional aggregators, seeing it as a new distribution channel to cut costs and gain more control. AI is moving from being a mere tool to becoming the fundamental infrastructure of travel, making direct booking not just possible, but preferable for both suppliers and consumers.

You’re mistaking aspiration for infrastructure. While brands might *explore* direct connections, the sheer fragmentation of the travel industry means individual AI agents won't realistically manage millions of disparate APIs. Aggregators already provide the standardized "buffet" of content AI agents need to function at scale. They're becoming *more* critical, not less. H[1][2]ow will every hotel and airline build and maintain direct, real-time AI connections more efficiently than existing aggregators?